27% of Consumers will Only Buy from Green Thinking Businesses
Some 27% of consumers say that any business they deal with needs to have strong corporate social responsibility policies, a study by Direct365 has found. Over one quarter (26%) of the consumers surveyed said that the health and safety policies of businesses are most important to them, with 25% naming cleanliness as the most significant factor when buying from a business. Additionally, the report found that 26% of employees want to see more environmentally-friendly processes being introduced by their employers, with some 10% of employees calling for stricter health and safety policies. 21% of employees would also like to see cleaner, more hygienic washrooms in their workplace. Emma Gilroy, brand development manager at Direct365, said: ‘’Our research shows that businesses simply must take th... »
