small business online reviews

Maintaining a Better Online Presence: A Guide For Your Small Business

Maintaining a Better Online Presence: A Guide For Your Small Business

As a very wise man, Socrates, once said: “Regard your good name as the richest jewel you can possibly be possessed of – for credit is like fire; when once you have kindled it you may easily preserve it, but if you once extinguish it, you will find it an arduous task to rekindle it again. The way to a good reputation is to endeavour to be what you desire to appear.”  We’re not going all the way back to ancient Greece though, we’re just starting this topic before the days of the internet. The reputation of a business was based almost solely on word-of-mouth. Comments and feedback from customers, clients and suppliers would eventually work their way back, where the business would take them on board. That’s pretty much how a reputation was managed. Reputation with the internet Nowadays t... »