online payments

Online Payments: What’s Important

If you’re thinking of setting up your own business or have taken the leap already then you’ll no doubt be aware of how important it is to get your online offering right. We’ve all had experience of surfing the net and coming across a really wide range of sites, some more effective than others in terms of usability, look and overall ‘customer experience’ and these experiences should be kept in mind when setting up your site. As such offering customers secure and convenient ways to pay is an integral part of a businesses online offering and here, serial entrepreneur and CEO of Voice Commerce, Nick Ogden, provides his advice on what to consider when enabling your customers to make online payments. 1. Window shopping is all well and good, but it doesn’t pay the bills Of course the look of your... »