mobile optimisation

Want to Increase Your Website’s Visibility? SEO is The Answer

Want to Increase Your Website’s Visibility? SEO is The Answer

For any small business with a web presence, the goal is to rank high on a search engine results lists. If your website lands anywhere past the third page of results, people are unlikely to find it in their search. So how can you increase the visibility of your website? The key is to design your website and its content so that search engines can find the pages easily and index them. This is a practice known as search engine optimisation (SEO), which we will take a closer look at in this article, as well as the best practices to optimise your business’s SEO strategy. How does search engine optimisation work? SEO is more complex than filling your website’s pages with keywords to be picked up by search engines. Search engines have their own criteria for ranking web pages, which are periodicall... »