junior apprentice

Business TV has Little Relevance for Small Business

Most business television programmes hold little relevance for small firms ― that is the message from business groups as new series of Dragons’ Den and The Apprentice are set to be screened.  An eighth series of BBC2’s Dragons’ Den, in which entrepreneurs pitch for funding, is due in the coming months, while the new Junior Apprentice, in which ten potential Lord Alan Sugar protégés aged 16-17 compete for a £25,000 career development fund, starts on BBC1 on Wednesday May 12. The National Federation of Enterprise Agencies’ chief executive, George Derbyshire, said that people turn on The Apprentice for the fireworks rather than the business lessons. “The ultra-competitive approach you see on The Apprentice is not always a good trick ... »