hiring a salesperson

How to Hire a Sales Superstar for Your Small Business

How to Hire a Sales Superstar for Your Small Business

Many business owners and sales managers struggle to identify and hire good salespeople. During the interview, they seem to be perfect, and have excellent experience, but after they start on the job they just never manage to close the deal. This problem is particularly prevalent amongst previously high-performing salespeople from prestigious companies, because they were unaware that the company’s brand was selling itself, with the salesperson acting as a mere order-taker. There is a simple way to uncover the best salespeople, and this is to hire for habits rather than experience. Identify the habits a salesperson needs to succeed in your company, and build a template of what your ideal candidate should look like, and then evaluate each candidate based on their success at each stage of the s... »