e-commerce

British Consumers Refuse To Buy From Online Stores Who Don’t Sell in Pounds

British Consumers Refuse To Buy From Online Stores Who Don’t Sell in Pounds

80% of British consumers will not purchase from an online retailer if they fail to advertise their products in sterling, according to a report by One Hour Translation. A survey of 1,000 British consumers revealed that older respondents are even less likely to buy products listed in a ‘foreign’ currency – with this spending attitude applying to 93% of those aged between 55 and 64. This was in contrast to younger shoppers aged between 18 and 24 with just 64% claiming they’d be put off a purchase if the pound symbol was nowhere to be seen. Among those between 25 and 34 the ratio rose to 71%, with shoppers ages between 35 and 44 coming in at 79%, while those surveyed between 45 and 54 had an even higher ratio of 83% – suggesting online businesses will have a tough time of convertin... »

Proposal to Drop Small Business Rates Announced

Local council recommends linking business rates directly to turnover, making it fairer for small and mid-sized businesses trading on high street rather than online The Local Government Association (LGA) has released a proposal to lower business rates for small and mid-sized firms who trade mainly on the high street. Communicating on behalf of local councils, the LGA are concerned that small firms and businesses trading on the high street are being unfairly penalised by business rates; calling upon the government to explore linking rates to turnover and e-commerce to make rates fairer for businesses in local areas. Currently small firms and independent traders can pay significantly more in rates than internet start-ups and e-commerce businesses, regardless of turnover. Councils believe that... »

F-commerce: How to Grow Sales with a Facebook Store

F-commerce: How to Grow Sales with a Facebook Store

With 1.23 billion users at the time of writing, Facebook is probably already part of your online business presence. Indeed, according to Facebook for Business over 30 million businesses already have active pages. But have you considered further enhancing your presence by creating a shop using a Facebook store app? The benefits of opening a Facebook store There are a range of benefits to opening your own store: Grow sales with an additional sales platform. It’s all about customer choice. The more sales channels you have available, the higher the likelihood you’ll be able to provide customers with the sales platform that best suits them, be it through their desktop, mobile device or over the phone. Sell direct to Facebook customers. Chances are a significant proportion of your customers are ... »