business nightmares

Business Nightmares with Evan Davis: New Series on BBC2

Business Nightmares with Evan Davis, made in partnership with The Open University, tells the stories of the world’s most momentous business disasters. The series charts how these disasters came about, the damage caused and the all-important lessons to be learned.  The three-part series examines the nightmares that can engulf a business in three crucial areas. In the first episode, Evan lifts the lid on some of the fundamental errors in product design and manufacture; followed by the mistakes that can be made in marketing and public relations in the second episode with the final episode looking at mistakes in strategic decision-making. Clever risk-taking is often at the heart of great business triumphs but these are the salutary tales of times when risks did not always pay off. The results ... »