Broker Network

Business Owners Increasingly Fear Losing Their Reputation

Business Owners Increasingly Fear Losing Their Reputation

The fear of their business losing its reputation, and being unable to regain it, tops the list of concerns for the country’s small enterprise owners – according to a report by Broker Network. The survey, which polled 538 UK small and medium business owners, revealed that 30% see threats to their company’s status as the biggest issue facing their business today particularly as it can be affected by things out of their control such as a courier failing to deliver on time. Many of the businesses surveyed said that online reputation was less of a worry than traditional word of mouth, despite the fact that online reputation is an important asset worth protecting. Arguably, negative comments posted online and on social media will reach more potential customers than a word-of mouth comment.... »