benchmarking

How to Benchmark your Small Business

How to Benchmark your Small Business

Benchmarking is the act of comparing your business activities and processes to that of your competitors and rivals. While it can be one of the simplest ways to improve your own business, many small business owners overlook the process altogether. Whilst you may well think of yourself as an innovative, dynamic young business shaking up an aging industry, benchmarking can hold benefits for even the most pioneering of companies; industry practices exist for a reason, and you can often learn a lot from your competitors. This guide covers all you need to know about effective benchmarking as a business, from where to start to how to put the results into practice. What benchmarking opportunities exist for my business? Benchmarking is a broad term, and the potential comparisons you can make with o... »