Article 50

Triggering Of Article 50 Won’t Stop Consumers Buying Premium Goods

Triggering Of Article 50 Won’t Stop Consumers Buying Premium Goods

The triggering of Article 50 next week is unlikely to deter consumers from buying premium brands over the next two years, a new report has revealed. A survey from the Centre for Retail Research and Rakuten Marketing, which interviewed 1,000 UK consumers, has discovered that although consumer prices are rising at an annual rate of more than 3% – few shoppers have any intention of changing their spending habits. Just 6% of respondents claim they’d flat out refuse to buy an item if faced with a price increase of 10%, with 62% saying they’d purchase their favourite premium brand regardless. A tipping point does exist, however, as a 15% price would cause 21% of shoppers to switch to a cheaper competitor. An important consideration for ecommerce businesses, 57% of online buyers are not pre... »

Business Owners More Worried About Europe Than Britain Post-Brexit

Business Owners More Worried About Europe Than Britain Post-Brexit

UK small business owners are more worried about the future of the European market than the domestic one, according to a new report by Idinvest Partners. The survey of 1,500 people revealed that 57% would describe themselves as “optimistic” when thinking about the UK economy over the next 12 months, with respondents 10% more concerned about Europe’s performance in the same period. Just 59% said they were pessimistic about the country’s future economic performance and a potential rise in inflation. With Article 50 set to be triggered next month, access to the single market (30%), raising finance (29%), and red tape (23%) were signalled as being the main causes of concern – with 47% saying that personal savings will be their most likely source of funding raising. Christophe Bavière, CEO and B... »