Selling

Who do I contact to market my services to the public sector?

Higher level contracts have to be advertised and details of who to contact will be given in the advertisement. Lower level contracts may not be advertised so it may be wise to contact the public sector organisations that you have decided to target direct.

You should find out what contracts your target organisations are currently looking to fill and let them know what your business could offer them. If they do not have any contracts that you could currently apply to tender for, you should ask them whether they have an ‘approved supplier list’ or use a database of suppliers and whether your company could be added to it. Being on one of these lists may give your company a better chance at being noticed by an organisation when future contracts arise but there is no guarantee.

This article based on Copyright © 2002

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